Our Step-by-Step Advertising Analytics Approach

Transparent. Reliable. Effective.

Discover how maroventia structures every market analytics project. Each step is designed to bring clarity to your campaign’s effectiveness—ensuring full transparency from initial briefing through to final actionable recommendations.

Process and results may differ depending on your unique campaign needs.

Our Analytics Team

Expertise in market and campaign analytics

Ava Patel

Ava Patel

Senior Analyst

Market Analysis

Degrees

Master of Data Analytics, Monash University

Ava leads analytics projects, focusing on actionable reporting and client success results.

Experience

Pulse Insights - Data Specialist
Brand Metrics - Advertising Analyst

Skills

Reporting Python SQL

Approaches

Data-driven review Audience segmentation

Certificates

Certified Analytics Professional
Google Analytics Specialist
Ethan Harris

Ethan Harris

Ad Effectiveness Lead

Advertising Effectiveness

Degrees

Bachelor of Business Analytics, University of Sydney

Ethan brings ten years’ experience in campaign measurement, focusing on clarity and actionable feedback.

Experience

Metric Finders - Insights Manager
Market Pulse - Analytics Lead

Skills

Excel Power BI Visualization

Approaches

ROI mapping Channel attribution

Certificates

Advanced Data Insights
Digital Analytics Professional
Grace Wilson

Grace Wilson

Campaign Data Expert

Campaign Analysis

Degrees

Graduate Diploma in Marketing Analytics, Queensland University

Grace specializes in market segmentation, developing custom reports and actionable recommendations.

Experience

Insight Logic - Data Consultant
Creative Results - Analytics Advisor

Skills

Analytics Excel Storytelling

Approaches

Consumer journey maps KPI benchmarking

Certificates

Professional Data Analyst
Customer Insights Certificate
Liam Chen

Liam Chen

Insights Consultant

Campaign Insights

Degrees

Bachelor of Business Intelligence, RMIT University

Liam’s expertise ensures projects are managed efficiently from data gathering to insight delivery.

Experience

Precision Metrics - Analytics Consultant
AdVision - Strategic Analyst

Skills

SQL Power BI Project Management

Approaches

Survey integration Performance dashboards

Certificates

Campaign Metrics Expert
Certified Data Specialist

Analytical Process Overview

Every project follows a clear, repeatable process, ensuring consistency from initial client consultation through result delivery.

1

Initial Consultation

We begin by gathering your advertising objectives and unique business needs to shape an analytics plan that fits.

Clear communication helps define campaign goals and required deliverables.

2

Data Collection & Integration

Relevant advertising data is collated across campaign platforms and aligned to deliver a unified, actionable dataset.

Data privacy and integrity are prioritised at this stage.

3

Insight Generation & Reporting

Our experts interpret the integrated data, delivering tailored insights, recommendations, and transparent results.

We focus on actionable feedback in a simple, easy-to-follow format.

Why Choose maroventia

A transparent approach to ad analytics in Australia

Feature
maroventia
Others
Transparent reporting
Privacy protection
Actionable feedback
Custom recommendations
Australian standards